Growing Lithuanian fragrance exporter settles in Klaipėda FEZ

Klaipėda FEZ has signed an agreement with OLD LT, the Lithuanian company behind the Aromatic •89• brand. The new investor has already moved into the newest FlexStart building, where it will expand exports of its high quality home and car fragrances, as well as cosmetics, perfumery and care products.

Founded in Klaipėda in 2016, Aromatic •89• is entering a new stage of growth. The company, which exports a significant share of its production to Germany, the UK, Scandinavia and other countries, has established nearly 2,500 square meters of production and administrative space in the FlexStart 03 building developed by the Klaipėda FEZ management company.

Founder and CEO of Aromatic •89•, Arnoldas Bružas, says the business began a decade ago in his kitchen producing handmade scented candles. Within a few years though, it grew into an international brand sold in thousands of locations, covering retail, wholesale, and franchise operations. Klaipėda remains the company’s main hub for operations and creativity, while expansion in the FEZ will allow increased production and logistics capacity.

“We chose Klaipėda FEZ for its modern infrastructure, flexibility for expansion and strategically convenient location for an export0oriented business. The new premises allow more efficient organization of production and logistics processes and create favorable conditions for further growth. We will also create new jobs in production, logistics and administration, and the team is already expanding with ongoing recruitment,” says Bružas.

Until now, the company operated in other premises within the city of Klaipėda. In the new facilities in Klaipėda FEZ Aromatic •89• is consolidating its production, warehousing and logistics processes, which will enable more efficient management of growing order volumes, increased production capacity, and further strengthening of its export direction.

The company’s products are currently sold in more than 16 countries, with key markets including the Baltic states, Scandinavia, Poland, Germany and the United Kingdom. Home and car fragrances currently account for the largest share of Aromatic •89• sales, while perfumed home care and cosmetics categories are growing rapidly.

“In the coming years, we plan to further expand exports in European markets, strengthen our franchise store network, and invest in production and logistics capacity. We are actively expanding in the UK market, where we see strong potential for a Lithuanian fragrance brand. We are consistently strengthening our partner and distribution network there,” says Bružas.

Eimantas Kiudulas, CEO of Klaipėda FEZ, notes that Aromatic •89• is a strong example of high value added in traditional manufacturing, and that internationally competitive products from Klaipėda are a source of pride.

“This investment and expansion by a Klaipėda based company also demonstrates the value created by Klaipėda FEZ and our FlexStart buildings for local businesses. We offered the ability to start operations quickly and flexibility for the future. Lithuanian companies are equally welcome alongside foreign investors both in FlexStart buildings and across the entire Klaipėda FEZ territory,” says Kiudulas.

Klaipėda FEZ is currently actively preparing for the development of the fourth FlexStart building. This largest, highly adaptable facility is expected to begin construction later this year, with planned investment of around EUR 10 million.

In 2024, the company managing the Aromatic •89• brand generated revenues of EUR 4.1 million, 40 percent more than in 2023. According to preliminary data, last year revenues reached EUR 5.6 million, a further 35 percent increase compared to 2024. The company currently employs around 50 people.

Aromatic •89• has already settled in the newest, third building of the FlexStart family, where last year Germany’s hydraulic systems developer HAWE Hydraulik also began operations. Other investors already operating in FlexStart buildings include Retal Baltic Films, KOVO Armor, POD Furniture, Etman, Glob-el, Werner Wirth, Albright International and others.